Embraces the passion and soul of Italy’s superlatives.
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ISSIMO: superlative suffix typically added to an adjective to enhance its meaning to the inimitably remarkable. Exceptional and absolute, Issimo is the final word and the embodiment of the Italian quality of life and love for the very best.
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Five events to look forward Italy in 2023. Viareggio Carnival, Lucca Tuscany
Loretta Caponi Queen of embroidery
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La Settimana Bianca, and Where to Enjoy It

All you need to know about Italians’ favourite winter holiday
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Five Reasons To Visit Italy in 2023

Discover the most sought-after events on Italy’s cultural calendar for the year ahead
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The Queen of Embroidery: Loretta Caponi

How a time-honoured Italian brand became one of the most joyful names in fashion
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ISSIMO: superlative suffix typically added to an adjective to enhance its meaning to the inimitably remarkable. Exceptional and absolute, Issimo is the final word and the embodiment of the Italian quality of life and love for the very best.
+ ISSIMO =

HOME DECOR

BELLISSIMO / Absolutely beautiful - Home Decor & Artisans

FASHION

CHICISSIMO/ Outrageously chic - Fashion & Accessories

HOTELS SOUVENIRS

FICHISSIMO/ Unfathomably hip - Hotel Souvenirs

FOOD

BUONISSIMO / Superbly delicious - Food & Cookbooks

BEAUTY

BEAUTISSIMO/ Outstanding skincare – Selfcare & Grooming

MARIE-LOUISE'S FAVOURITES OF THE MONTH

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Marie-Louise's favourites of the month ISSIMO X PERCOSSI PAPI EARRINGS

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OUR LATEST READS

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Liquid Gold

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An Italian Valentine’s

Read More An Italian Valentine’s

La Settimana Bianca

Read More La Settimana Bianca

Complicity, Luck and Love: the Many Meanings of the Italian “Corna”

Read More Complicity, Luck and Love: the Many Meanings of the Italian “Corna”

FROM OUR FEED

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Ask any Italian about what they can’t live without, and chances are olive oil will be high up on their list. The liquid gold is a national treasure in Italy and we are proud to be carrying three different kinds of it on ISSIMO, each one more delicious than the other. You can find them all at the link in the bio! ⁠ ⁠ #buonissimo #oliveoil #italianoliveoil #italianoliveoils #olives
The name 'Locorotondo' alone is enough to evoke this picturesque Apulian image. This tranquil and sheltered village is irresistible. Take a stroll in its winding side streets and experience this town that seems untouched by time.⁠ ⁠ #italianissimo #discoveritaly #locorotondo #puglia #discoverpuglia
Vico Santa Maria delle Grazie is a street in Naples embellished to celebrate love. Teddy bears, hearts that contain phrases from romantic songs and flowers. It is known as the “Vicolo dell’Amore”, the alley of love, and is perfect for a lover’s stroll. Our latest article, “An Italian Valentine’s” highlights a few unique ways to mark February 14th in the Bel Paese. #italianissimo #vicolodellamore #vicosantamariadellegrazie #valentineday #italianromance #romanticplaces
Craftmanship, savoir-faire, and premium leather are embodied in this Officina Del Poggio Cesta. Handmade in Tuscany, it is spacious, stylish and versatile. A timeless design that is perfect everyday, all year long.⁠ ⁠ ⁠ #chicissimo #italiafashion #italiandesign #officinadelpoggio #handamade #italianleather
Heavenly perfumes, irresistible treats, sparkling jewellery and scented candles, we have everything you need to show your loved ones how much they mean to you – and make their hearts flutter! ⁠ ⁠ Just head over to our ‘That’s Amore’ gift guide and pick the perfect present.⁠ ⁠ #buonissimo #chicissimo #valentinesday #bemyvalentine #valentinegift #thatsamore ⁠
The breathtaking beauty of the Cappella Sistina. The bold colors and striking composition of Michelangelo’s frescoes in the Sistine Chapel still awe viewers with their power and emotion. A must-visit ColtISSIMO place on your next trip to the città eterna!⁠ ⁠ @esperia.agency and @exploring_ita⁠ ⁠ #coltissimo #cappellasistina #michelangelo #cappellasistinavaticano #capelasistina
Illuminate your space with our unique ISSIMO x @annaLari.lightsdesign Queen lamp. The chic black and white stripes will elevate any room and a touch of Italian excellence.⁠ ⁠ #bellissimo #annalari #madeintaly #cordlesslamp #homedecor
Get ready for la settimana bianca, the ultimate winter tradition for Italians. Meaning "white week", it's a pilgrimage to the mountains for a week of skiing with family and friends. From the Dolomites to the Alpes, the Apennines, anywhere there is snow. Want to discover our favourite snow-capped destinations? Read our latest article “La Settimana Bianca” in the link in the bio!⁠ ⁠ ⁠ #italianissimo #settimanabianca #discoveritaly #italianalps #livigno⁠
Valle d’Aosta’s cuisine is a feast for all the senses. From hearty polenta to Fontina, costolette alla valdostana or Fonduta, every dish is a celebration of local ingredients and traditional recipes. So start planning your next culinary adventure in Italy!⁠ ⁠ 📸 @lachatelaine_baraka_pila⁠ ⁠ #buonissimo #valledaosta #valledaostacuisine #fonduta #polenta #fontina #italianfood #cucinaitaliana
Statement pieces like this @battistoniofficial cashmere cardigan will make your winter wardrobe stand out. A relaxed cut with a shawl collar that works with both classic and contemporary outfits.⁠ ⁠ #chicissimo #menswear #menswearstyle #italianstyle #italianfashion
Happy Chinese New Year! Italy is hosting a series of fabulous events to celebrate the Year of the Rabbit. In Milan, check out the Chinese New Year parade between the Arco della Pace and Piazza Sempione. In Padua, join a series of events including a Dragon Dance on January 22, an exhibition of Chinese imperial court clothes on January 23, and the "Padova Chinese Film Festival" from January 24 to February 2.⁠ ⁠ #coltissimo. #chinesenewyear #rabbityear #chinesenewyearparede #dragondance #padovachinesefilm
Italians are known to use their hands as much as they use words and can convey a wide range of emotions with their fingertips. One such gesture is the “mano cornuta” or “anti-evil eye,” also known as “le corna” or “the horns.” To discover more about the various meanings of this sign, check out our latest article “Complicity, Luck and Love: the Many Meanings of the Italian “Corna” in the link in the bio! 📹 @liv_hanna_d #coltissimo #italianhands #italianlanguage #cornanapoletane🤘 #discoveritalytravel #discoveritalia
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Embraces the passion and soul of Italy’s superlatives in life and living.

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